Why you should buy your next bicycle from us

Since we opened our doors in 2007, we have always strived to provide something unique in the Seattle area.  While we see more large bike shops pop up with ever fewer choices, our customers have discovered that there is a refreshing alternative where you can get excellent service and a great selection.

• We believe in relationships, not just transactions
• We take the time to make sure the bicycle is right for you
• You won’t pay more, our prices are the same or lower than other local dealers
• No commissioned salespeople, no pressure
• You want a cycling experience that is anything but “usual” – we specialize in “wow!”

About Our Name

The name Veloce Velo comes from the Romance languages of Europe. “Veloce”, in Italian, means fast. It represents our commitment to performance, and brings to mind the artisan creations of the storied brands that we carry. “Velo” is French for bike. Using the French is a simple way of stating what it is we’re passionate about, but with a little style thrown in for good measure.